direia Stem Protect UV Cream (SPF 50+++)

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DIREIA Stem Protect UV Cream SPF 50+++ (35g)

direia Stem Protect UV Cream is a premium Japanese sunscreen that provides advanced daily protection against both UV rays and blue light while delivering anti-aging skincare benefits. Featuring SPF50+ PA++++, this lightweight formula helps defend the skin from photoaging, pigmentation, and environmental stressors while nourishing the skin with stem cell-derived ingredients, growth factors, niacinamide, hyaluronic acid, and botanical extracts. Gentle enough for sensitive skin, it hydrates, brightens, and strengthens the skin barrier without leaving a heavy or white cast. The elegant rose fragrance adds a luxurious finishing touch to your daily skincare routine.

Key Benefits:

・Provides SPF50+ PA++++ broad-spectrum protection against UVA and UVB rays.

・Helps shield skin from blue light exposure and environmental stressors.

・Hydrates and supports the skin barrier while preventing dryness.

・Brightens the appearance of dull skin with Niacinamide and Vitamin C derivatives.

・Suitable for sensitive skin with a lightweight, comfortable finish.

 

Key Ingredients:

・Stem Cell Culture Extract & Growth Factors – Help support skin renewal and maintain a youthful-looking complexion.

・Niacinamide – Brightens the appearance of skin, improves uneven tone, and strengthens the skin barrier.

・Hyaluronic Acid – Delivers long-lasting hydration and helps keep skin soft and supple.

・Jojoba Oil & Squalane – Nourish the skin while maintaining moisture without heaviness.

・Rose Water, Edelweiss & Chamomile Extracts – Help soothe, protect, and comfort skin exposed to daily environmental stressors.

How to Use:

  1. Complete your regular skincare routine before applying sunscreen.
  2. Apply an appropriate amount evenly across the face.
  3. Spread gently over the cheeks, forehead, chin, and nose, blending from the center outward.
  4. Apply an additional layer to areas with greater sun exposure, such as the nose and cheekbones.
  5. Reapply throughout the day as needed, especially after sweating or prolonged outdoor activity.

FAQ:

・Is this sunscreen suitable for sensitive skin?

Yes. It is formulated to be gentle while providing high-performance UV protection and moisturizing care.

・Does it leave a white cast?

The lightweight formula spreads easily and is designed to leave a smooth, natural finish without a heavy white residue.

・Can it be used under makeup?

Yes. It works well as the final step of your morning skincare routine before applying makeup.

・Does it protect against blue light?

Yes. In addition to protecting against UVA and UVB rays, it is formulated to help defend the skin from blue light exposure.

・Is it moisturizing?

Yes. The formula contains Hyaluronic Acid, Squalane, Jojoba Oil, and other moisturizing ingredients to help keep skin hydrated throughout the day.

・What is the sun protection rating?

It provides SPF50+ PA++++, offering the highest level of daily UVA and UVB protection available in the Japanese rating system.

 

We ship internationally from our warehouse here in Tokyo. We use the services of third-party delivery service providers, namely, Japan Post (EMS) and Airmail, for shipping all the orders placed by our customers. View our entire policy here.

Every skin is different, therefore, no returns are accepted simply on the account that the product had an adverse reaction on your skin, or did not provide you any particular kind of results that you were expecting. However, you may initiate a return for the defective and damaged products purchased from the website within a period of7 (seven) days calculated from the order delivery date (“Return Period”). View our entire policy here.

Water, Zinc Oxide, Ethanol, Hydrogenated Polyisobutene, Ethylhexyl Methoxycinnamate, Isododecane, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Dipropylene Glycol (DPG), Cyclopentasiloxane, Human Stem Cell Conditioned Medium, Human Adipose-Derived Mesenchymal Cell Exosomes, Standardized Cell Culture Medium 9, Niacinamide, Palmitoyl Dipeptide-18, Dihydronicotinamide Riboside Acetyl Tri-tert-Butyl Tryptophan, Ascorbyl Methylcarbonyl Pentapeptide-72 Tri-tert-Butyl Tryptophanamide, Water-Soluble Proteoglycan, Hydrolyzed Royal Jelly Protein, Ascorbic Acid, Dipotassium Glycyrrhizate, Jojoba Seed Oil, Damask Rose Flower Oil, Morinda citrifolia (Noni) Fruit Juice, Sodium Hyaluronate, Hybrid Rose Flower Water, Edelweiss Flower/Leaf Extract, St. John’s Wort Flower/Leaf/Stem Extract, Chamomile Flower Extract, Pomegranate Fruit Extract, Green Tea Leaf Extract, Stearic Acid, Artichoke Leaf Extract, Squalane, Sodium DNA, Sodium Metaphosphate, Butylene Glycol (BG), Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Xanthan Gum, PEG-60 Hydrogenated Castor Oil, Glycerin, Caprylic/Capric Triglyceride, Laureth-4, 1,2-Hexanediol, Hydrogenated Lecithin, Pentylene Glycol, Isohexadecane, Hydrogen Dimethicone, Polyhydroxystearic Acid, Polyglyceryl-10 Diisostearate, Silica, Polysorbate 80, Caprylyl Glycol, Tocopheryl Acetate, Phenoxyethanol.

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Unlike generic beauty retailers, Beauty Ninja carefully curates only the most advanced and luxurious Japanese skincare. Every product is tested and approved for its effectiveness.

Have a question?

See some of our common FAQS below

Yes! We source all products directly from Japanese brands, ensuring 100% authenticity.

In Japan, expiration dates are usually not printed on cosmetics unless required (e.g., food or medicated products). However, we keep small stocks and order directly from manufacturers to ensure you get the freshest products. Most items have a shelf life of 2–3 years when stored properly in a cool, dry place away from direct sunlight.

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Orders ship within 1–5 business days (we often order directly from manufacturers to ensure freshness). Once shipped, delivery takes 5–10 days, but times may vary due to customs or other delays.

  • Free for orders over $250 USD
  • Flat rate $15 USD for all other orders.

We ship to over 60 countries, including the USA, UK, Australia, Canada, and most of Europe and Asia. See our shipping page for the full list.

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Customer Reviews

Overall rating: 5.0 / 5 from 43 reviews.

Customer photo review of DIREIA Stem Protect UV Cream (SPF 50+++)

It’s the best sunscreen ever! I love it: it protects but cares about your skin. If you take the lotion of Dereia, you don’t need even cream. I would definitely recommend it.

DIREIA Stem Protect UV Cream (SPF 50+++)

Customer photo review of DIREIA Stem Protect UV Cream (SPF 50+++)

The cream is just wonderful) I rarely do makeup ... this cream is a miracle! Lie down exactly, moisturizes and protects from the sun, which is very important!

DIREIA Stem Protect UV Cream (SPF 50+++)

This is my must-have from April to October! I’ve been using it for the second year now, I haven’t tried it for sun protection or care in warm weather. My skin is tightened, is smoothed out, and makes it glow. Protects against pigmentation.

DIREIA Stem Protect UV Cream (SPF 50+++)

I ordered this cream a year ago and now I will order the complete care range from Direia. :-) The cream is very light, absorbs quickly and leaves no oiliness. In the city, it provides 100% protection from the sun. At the sea, it helps to get a beautiful tan. I have problem skin and it rejects 90% of cosmetics but liked this cream. Definitely worth your money.

DIREIA Stem Protect UV Cream (SPF 50+++)

My skin is alarmingly complex (combination skin, rosacea, acne). This cream worked for me, it didn't weigh me down and the smell is quite pleasant. I use it now on vacation, worked so well. I will order more

DIREIA Stem Protect UV Cream (SPF 50+++)

The cream has a pleasant aroma. It protects my skin well and has a very pleasant texture. I don't even feel like it's a sunscreen

DIREIA Stem Protect UV Cream (SPF 50+++)

I really liked the cream. It has a pleasant smell and distributes well over my skin. It is quickly absorbed without leaving a feel of greasiness. It lies comfortably on my skin. Protects from the sun!

DIREIA Stem Protect UV Cream (SPF 50+++)

Great cream! It provides 100% sun protection! It can be used as a day cream. Not the first time I have bought it and I will buy again!

DIREIA Stem Protect UV Cream (SPF 50+++)

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DIREIA Stem Protect UV Cream (SPF 50+++)

A chic cream with an awesome instant action!! how can you combine several directions in one?!!! just a bomb!! evens out the tone without falling into the pores, tightens my skin and at the same time ideal sun protection!! checked!!)) everyone definitely I recommend!! ideal for summer! I ordered a beige shade, it is still for fair skin

DIREIA Stem Protect UV Cream (SPF 50+++)

The cream is wonderful! It is more suitable for me during the winter period when my skin needs more nourishment. It Perfectly moisturizes and is suitable as a toner, perfectly evens out skin tone! Under it, an additional cream is no longer needed! I took the color Pink, it is light, so it is more likely not suitable for dark-skinned girls.

DIREIA Stem Protect UV Cream (SPF 50+++)

Emphasizes peeling, which is not even visible before applying the cream. Will not hide any imperfections. The packaging does not contain information about SPF, I did not understand how it protects from the sun. After application, the feeling of a mask. If I could return the item, I would. Do not use(

DIREIA Stem Protect UV Cream (SPF 50+++)

This is the best toner ever! Suitable for me at any time of the year. Ideal to lie flat on my skin, leveling it. The first tube is not finished yet, but I have already ordered the second, for the future. I haven't done that before). Producers - respect! Thank you Anna and her team! Good luck!

DIREIA Stem Protect UV Cream (SPF 50+++)

Thank you for your attentive attitude!! I was very satisfied with all the products that I bought!!! I am happy to be your regular customer!! Ludmila

DIREIA Stem Protect UV Cream (SPF 50+++)

When there's no time for makeup this is a life saver. I use it under the eyes and masking small flaws. Gentle and not dry. Ordering more.

DIREIA Stem Protect UV Cream (SPF 50+++)

Wonderful cream. Feels weightless, has a delicate texture, is moisturizing and has sun protection. Also evens out skin tone. Super!

DIREIA Stem Protect UV Cream (SPF 50+++)

I really liked this brand. I almost bought a bunch so I could stock up in case it was sold out. I am 56 and I have a few wrinkles. After using these products my husband and colleagues began to comment on how great I'm looking. For a long time I chose skin care cosmetics for myself. After reading the reviews and consulting with Anna, I made the decision to buy these. This is the best foundation I have ever used and that says it all! I am very pleased that they give prompt feedback and can advise and suggest products to you according to your type of skin. Thanks to the Beauty Ninja team.

DIREIA Stem Protect UV Cream (SPF 50+++)

Light texture (doesn't feel like there's a mask on your face), delicate aroma, evens out the tone of my face very well and also protects my skin during the day. It masks all skin imperfections (redness and shine).

DIREIA Stem Protect UV Cream (SPF 50+++)

I got the cream in the yellow shade. The tone is a bit beige, not yellow. Works well for fair skin. It has a smell for some time after application. It is not noticeable when applied, and evens out the tone. Does not clog pores, does not cause wrinkles. Doesn't cause skin too look too dull. I would give 5 stars if it were not for the oily sheen, especially in the warm season.

DIREIA Stem Protect UV Cream (SPF 50+++)

I love this brand for its quality. The cream feels light on my face. I like the fact that it protects against ultraviolet radiation and cares for aging skin. I was satisfied with the product. The smell is also very pleasant.

DIREIA Stem Protect UV Cream (SPF 50+++)

I use the yellow shade, it is a little light for my dark skin and when I apply it, my face looks like a mask, but after 10 minutes the cream completely absorbs into my skin. It gives my skin a beautiful shade. Very economical to use as you only need very little, because it distributes very well over the entire face. Doesn't get runny when in water! You can swim, cry, laugh, you will not see it come off. It just merges with my skin. Therefore it also does not stain clothes.

DIREIA Stem Protect UV Cream (SPF 50+++)

It's just a delight!! Doesn't feel sticky and lasts all day. I already don’t have many blackheads but after application they're completely gone! I will always order this!!

DIREIA Stem Protect UV Cream (SPF 50+++)

Feels great on my skin and has a wonderful scent. After application, my skin feels soft and hydrated. The shade of yellow is perfect for medium skin tone.

DIREIA Stem Protect UV Cream (SPF 50+++)

My favorite, it really suits my skin!!! Before this BB cream, I used MAMA BUTTER BB cream, I also liked it, but my skin had a greasy sheen from it after 1 hour ... With Direia, my skin is matte. My staple from now onwards!

DIREIA Stem Protect UV Cream (SPF 50+++)

I really liked the product: it's light, weightless on my skin, fits perfectly and evens out my skin tone. No previous drugstore product can compare! Will use and come back again!

DIREIA Stem Protect UV Cream (SPF 50+++)

This cream does very well when I use a moisturizer underneath. I use it on sunny days outside. I advise everyone to buy it.

DIREIA Stem Protect UV Cream (SPF 50+++)

I liked the cream in terms of texture. It's light and fits well and evenly on my skin. I even put the toner aside. I will be ordering more.

DIREIA Stem Protect UV Cream (SPF 50+++)

I really liked the cream, I've ordered it for the second time. The shade of yellow suits me the most. It leaves my skin glowing and revitalised. The spf is excellent. I walked in the afternoon heat under the scorching sun without getting burnt. It doesn't clog pores and the coverage is imperceptible. It evens my tone well.

DIREIA Stem Protect UV Cream (SPF 50+++)

I live in Sochi! And we have a lot of sunshine. Both in winter and in summer. Therefore, day cream is always with spf. But, often, creams with protection are very dense. This cream is very light. Excellent moisturizer. And the BB effect is so correct, not catchy. Fits well with my skin. Very satisfied with the purchase. my skin is radiant! Thanks to!!!

DIREIA Stem Protect UV Cream (SPF 50+++)

I chose this cream, not to protect from the sun but to tone my skin and the main priority would be as a face cream! I do not usually like to use face cream and then have to further layer with sun protection and makeup and with this cream, 3 issues are solved at once - cream, tone and sun protection, its just super! My skin is prone to greasiness, so I use a light powder. I won’t say that the cream somehow adapts to the color of my skin but the tone is very even and the product itself is imperceptible. After using the cream, my skin became healthier, hydrated and beautiful!!! I recommend!

DIREIA Stem Protect UV Cream (SPF 50+++)

A cream with a dense texture, perfectly fits on my skin, masking skin imperfections, however, it is not noticeable on it. After applying a pink shade, my skin becomes almost porcelain. Very economical. I recommend!

DIREIA Stem Protect UV Cream (SPF 50+++)

Was very satisfied with the purchase. The cream, of course, will not hide strong irregularities, it will rather give the face freshness, naturalness, block small spots and dents. For me, this is a great result. Weightlessness and naturalness! And very economical to use.

DIREIA Stem Protect UV Cream (SPF 50+++)

Really well protects from the sun and at the same time tones my skin, hiding imperfections. For me, it was quite tight.

DIREIA Stem Protect UV Cream (SPF 50+++)